Mood board love.

With all of my shoots I like to create mood board to send over to the creative team , not only get them motivated for the shoot, but also to let them know exactly the sort of look I’m trying to go for. I have found this to be the best way to get my point across, as being creatives we can all relate to images.

Last week I worked with nail technician, Khadine Coleman. We wanted to work together to submit some images to nail magazine ‘Scratch’  front cover competition. Khadine is an amazing nail technician, who created the nails for actress Berenice Marlohe, in James Bond’s ‘Skyfall’ casino scene. As you can imagine I was pretty excited to be working with some one so talented.

I wanted to make sure I had a clear mind set of exactly what I was after for this shoot. Below are the mood boards I sent over to Khadine and also the talented MUA Becky Hunting.

The shoot turned out exactly as I imagined it too. That’s why I’m going to stick to creating mood boards, as I think its the most effective way to get your vision across. Obviously, I can’t show you any previews from the shoot, just incase they get published, but keep your eyes peeled for future posts.

Tim Walker, the ‘Story Teller’

 

Tim walker’s work is a great love of mine. So obviously, when I heard he was exhibiting at Somerset house, I knew I had to go to see my true, photographic love in the flesh. 

 

One thing that has always inspired me about Walker, is his use of direction within a shoot. Whether it be a simple shot of a famous designer, or a full blown set for a big brand. Everything is always positioned methodically, lit to perfection and not a hair out of place. This sense of detail is something I aspire to achieve within my own work.

 

 

My mother is perhaps one of the pickiest people I know, and despite this being a flaw to many people, to me it’s something I really hope to inherit. Having such an eye for detail is key trait to being a photographer.

 

Whilst at the exhibition it became clear to me the amount of pre-production that goes into  the shoots behind Tim Walkers images. Each of the little elements have been brought together from a concept to produce not only a beautiful image, but an intriguing story. It has made me realise not to rush the decisions behind my work. The pre-production is just as important and the production itself and the post-production. 

 

 

The overall atmosphere of the exhibition was unlike anything I have ever seen. It wasn’t a case of his work being framed and everything being clean cut. He allowed his sets to be placed within the exhibition, to let the viewer be apart of the story. To me it was great to walk around a corner to discover a life size airplane or a giant doll, which added to that sense of fantasy that is so clear in Walker’s work.

 

 

Tim Walker’s exhibition did not disappoint. If anything it has made me want to learn more about the creative eye behind the camera.

We grow cherries.

I’m a Birmingham City University Visual Communication graduate of 2011. The department of Visual Communication each year host an award ceremony to celebrate students work and provide them with access into the industry.

Visual Communication is a pool of creative practitioners ranging from illustration to graphic design. In this blog I wanted to highlight the site which the university created as an archive of past students who have posted their work online. It’s really worth a look as there is some real talent graduating from this course:

http://wegrowcherries.com/?s=jennie+sherratt&submit=

I was lucky enough to win the Simon Sorted fashion and commercial photography award . This is something I am really proud of.

At end of 2012 I was invited back to shoot the new ‘pre-spring’ collection look book for the denim specialist store Trilogy.

Trilogy is a London based denim specialist store that also sell many other beautiful garments.
To have a look at their website follow this link:

http://www.trilogystores.co.uk/

The brand were only after some simple shots to show off the new collection, and luckily we had the beautiful Elli on hand to model. Not to mention, Emma who styled the shoot on behalf of Trilogy and also Melanie Brown doing hair and make-up.

The images work great within the website, fingers crossed I get to work with this amazing brand in the future.

New Year, New Beginnings.

So since I have got back from travelling I have been a little lazy to say the least when it comes to getting back on track with my photography. Now the new year is here (I know a month and a half has past, but better late than never) I have decided to kick my self into gear.

Keep an eye out for future posts about my new work and future plans.

Preview of ‘Facing the elements’

Just a little reminder.

So for the past few months I have been off exploring the world. Which has been the best life experience I could of asked for.

Now that I am back I thought I would post some work just a reminder that I’m still out there and I’m still shooting…

Its a bit of a mixed bag of work, but it will show you all what I’m all about.